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Loyalty

Digital loyalty card for Apple and Google Wallet

Replace plastic and paper punch cards with digital loyalty cards in Apple Wallet and Google Wallet — with live points, stamps, tiers, and nearby offers.

  • Stamp cards, points, and tiers
  • Geo-triggered offers
  • No app to install
Start creating wallet passesBook a demo
Works onApple WalletGoogle Wallet

Overview

Run a digital loyalty card program in Apple Wallet and Google Wallet instead of printing plastic or paper cards. Customers add a card in one tap, and stamps, points, and tier status update live on every scan.

Loyalty cards stay visible on the phone, so offers and reminders reach customers on the lock screen at the right time — including when they are near your store, using relevant locations.

What you get

Everything to run wallet passes in production

Stamp cards, points, and tiers

Choose a loyalty mechanic — collect stamps, award points, or progress through tiers — and the wallet pass artwork updates automatically as customers earn.

Offers and coupons in the wallet

Issue coupons and targeted offers that live next to the loyalty card and can be redeemed in-store with a scan.

Apple Wallet support

Issue native Apple Wallet passes — loyalty cards, tickets, coupons, membership, and generic passes — signed and ready to add on iPhone and Apple Watch.

Google Wallet support

Publish the same pass to Google Wallet for Android, so a single template reaches customers on both platforms without duplicate work.

Wallet pass API

Create, update, and revoke passes programmatically with a REST API and webhooks for install, update, and redemption events.

QR codes and download links

Distribute passes through hosted Add to Wallet pages, QR codes, email, SMS, or POS — customers install in one tap, no app required.

Update notifications

Push live field changes and lock-screen notifications when a balance, status, gate, or offer changes — passes stay current on every device.

Geolocation and relevant locations

Attach relevant locations so a pass surfaces on the lock screen when a customer is near your store, venue, or pickup point.

Dates, expiry, and lifecycle

Set relevant dates and expiration, extend validity on scan, and manage the full pass lifecycle from issue to revoke.

Analytics and tracking

Track installs, removals, scans, and redemptions per pass and cohort, with CSV and API exports for your own reporting.

FAQ

Frequently asked questions

What is a digital loyalty card?

It is a loyalty card stored in Apple Wallet or Google Wallet instead of plastic or paper. It tracks stamps, points, or tiers, updates live on each scan, and can send reminders and offers.

Do customers need an app for a digital loyalty card?

No. The card is added to Apple Wallet or Google Wallet with a tap or QR scan, and all updates happen natively without a separate app.

Can I send offers to loyalty card holders?

Yes. You can push updates and lock-screen notifications, and use relevant locations to surface the card and offers when customers are nearby.

Does it work for stamp cards and points programs?

Yes. Passinstance supports stamp cards, points, tiers, and stored value, so you can match the loyalty mechanic to your program.

Launch a digital loyalty card program

Start free and move stamps, points, and offers into Apple Wallet and Google Wallet — no app for customers to install.

Start creating wallet passesBook a demo